I know I said before in my previous Streetwear 101 post that you should always make business cards. Well I continue the 101 series by countering this promotional method (sorry, running a business is a trial error process). Yes it's professional to hand an industry executive a business card, but after my attendance at Agenda and personally handing some out in my encounters, people do not get excited over a piece of paper stock. Heck I rarely save the business cards myself. A free paper card simply doesn't have any usage afterwards. And business cards can be pricey nowadays if you want yours to stand out. I suggest producing stickers and printing your information on the back. Everybody loves free stickers! In most cases, business people and random people will actually use the sticker and not recycle it. So it's safe to say that Streetwear 101 part 1 officially is Stickers > Business Cards.
May 9, 2013
STREETWEAR 101 PART 2 (KIND OF)
I know I said before in my previous Streetwear 101 post that you should always make business cards. Well I continue the 101 series by countering this promotional method (sorry, running a business is a trial error process). Yes it's professional to hand an industry executive a business card, but after my attendance at Agenda and personally handing some out in my encounters, people do not get excited over a piece of paper stock. Heck I rarely save the business cards myself. A free paper card simply doesn't have any usage afterwards. And business cards can be pricey nowadays if you want yours to stand out. I suggest producing stickers and printing your information on the back. Everybody loves free stickers! In most cases, business people and random people will actually use the sticker and not recycle it. So it's safe to say that Streetwear 101 part 1 officially is Stickers > Business Cards.
by
effustephen